Sales Lead Calculator

This calculator will provide you with the number of marketing touches it takes to generate an inquiry and marketing qualified lead by month, quarter and annually for each sales person in order to hit your revenue goal. You will also learn the average cost per inquiry, marketing qualified lead and cost per sale. Additionally, this calculator will tell you if you don’t have enough leads to hit your revenue goal which helps you decide where to spend your limited marketing budget to address this delta in leads needed to hit your revenue goals.

If you don’t have all of the questions to accurately fill out this calculator, you can scroll over the question box (Red Triangle in the Corner) for industry averages. We recommend you be conservative when filling in your answers if you don’t have the actual data.

If you have any questions on how to use this calculator please feel free to contact Shawn Elledge day or night via email at or by phone M-F between the hours of 8am to 6pm (EST).